LE5117–Sales and Marketing Strategy-Unison Business Development Series 21 Apr 2021

Venue:
Online - Zoom
 
Date:
21/04/2021
 
Note:
21/04/21 and 28/04/21
 
Time:
10:00 -13:00
 
Category:
Management Development
 

*** Please note you will receive the login details by email prior to the event. Facilitated by Jane Manzar this programme will be delivered via Zoom over two, three hour workshop This course is for anyone who wants an introduction to creating a Sales and Marketing strategy to incorporate to a businesses overall business goals and plan. It will give you insight into market research and know your sales opportunities, plan your route to market, create a valuable sales strategy, insurance policies ,surrounding sales and recommend management tools to achieve this.

This event is no longer available
 

*** Please note you will receive the login details by email prior to the event. Facilitated by Jane Manzar ., this programme will be delivered via Zoom over a three hour workshop.

Aim:

The aim of this training course is to give attendees the know how and tools to develop a strong, robust and actionable sales and marketing plan for their business.

At the end of this session you will know how to do the following:

  • Conduct extensive Market Research (primary and secondary)
  • Market Opportunity & Validation and Feasibility studies
  • Route to Market
  • Sales Strategy
  • Insurance
  • Communication Channels
  • Management Tools (such as Trello, Toggl, ZOHO)

Who is this course for? This course is for anyone who would like to know how to develop a sales and marketing strategy for their business, with the overall aim of increasing sales and profit for their business.

About the Trainer

Jane Manzor is an award-winning marketer and has over 20 years’ experience in the marketing industry. She has worked for a wide range of organisations throughout her career including companies such as Kepak, Unilever, and Jacob Fruitfield up to senior management level. She has managed a wide range of world-class brands including Hellmann’s, Chef, Goodall’s, and Loyd Grossman.

 

This is restricted to Carlow Participants only.