Food Starter Programme September 2024

Venue:
Online
 
Date:
10/09/2024
 
Note:
10.09.24, 17.09.24, 24.09.24, 01.10.24
 
Time:
09:30
 
Category:
Start Your Own Business
 

Food Starter is an online 4 x 1/2-day programme designed to help those with a food idea, or those at a very early stage of starting up a food business.

This event is no longer available
 

The Food Starter programme is an online 4 x 1/2-day programme designed to help those with a food idea, or those at a very early stage of starting up a food business. Typically, within the first 24 months.

It will cover everything from an overview of the Irish food sector to the specifics of starting a food production business.


The content for this programme includes:

  • Successful Small Business Stories, Videos and Case Studies
  • Outline of Business Feasibility Study
  • Consumer and Market Research
  • Market Trends and Drivers, Consumer and Trade Customer Profiles
  • Primary Market Research
  • Measuring Market Gaps
  • The Importance of Food Safety and Legislation
  • Packaging
  • Considerations for Developing your Product for Launch
  • Selecting the Right Channel/Route to Market
  • Costings and Managing Finance
  • Case Study – A practical illustration
  • State Agency Supports and Sources of Funds
  • Meeting the Store Manager/Chef
  • Distribution and Logistics
  • Identifying Your Unique Selling Points
  • Understanding Branding
  • Brand and Packaging Review Exercise
  • Communicating Your Brand - Marketing and PR
  • Next Steps, Supplier Development Programmes and Q&A.

Target Audience:
The Programme content is targeted as food and drink producers. People thinking of starting their own food business or in the early stages of start-up and this includes people who are hoping to progress their food hobby into a full-time sustainable business, who can demonstrate that they have a well-researched business idea that they are capable of commercialising.
The Programme content is not suitable for those planning to open a cafe, restaurant, or food service operation.


Programme Objectives:

On successful completion of the programme participants will:

  • Have a sound knowledge of the rudiments of food business start-up.
  • Have identified the costs associated with establishing and operating the business and how these costs will be funded.
  • Be in a position to go about their start-up in an effective way.

Programme Dates:

  • 10th September, 09:30-12:30
  • 17th September, 09:30-12:30
  • 24th September, 09:30-12:30
  • 1st October, 09:30-12:30

This training programme will be delivered ONLINE

ONLINE TRAINING COURSE OVER 4 X HALF DAYS: (via Zoom)