A very comprehensive workshop on the A to Z of connecting with
and selling to customers in an indoor or outdoor market or at popup events. Designed for producers and makers who want to get out,
meet customers, test products and sell!
This event is no longer available
This workshop aims to provide you with a very good grasp as to what is required to get started in a market setting. Topics will include:
- The benefits of direct selling at markets, fairs and events and the latest trends
- How to find or create direct selling opportunities
- A to Z of what is required when starting in a farmers’ market.
- Basics of HACCP (if in food)
- Insurance requirements
Stall set-up:
- Pricing properly and what to consider
- Marketing on a budget
- Sales and the conversation
- Training staff and what to think of
- H&S (inc Covid) and what needs to be in place
- Market etiquette & customer engagement
- Signpost of where to get items you need
- What else to consider
Delivery Method
This online workshop will be delivered via Zoom. Click the link below to see how to use Zoom.
Click here in order to find out how to use Zoom
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