This workshop will give business owners and managers the skills, knowledge and tools to promote their business in the most effective manner at low cost using both traditional and digital methods, through the summer months. Participants will gain valuable insights into practical marketing, digital and promotional tools to grow a business, to generate connections, to build relationships with customers and boost profits.
Summer has arrived, and with great weather (hopefully!) comes great possibilities and opportunities to market and brand your business. For some businesses, sales can drop and general business can lull. However, for others, sales can escalate and soar.
This workshop will give business owners and managers the skills, knowledge and tools to promote their business in the most effective manner at low cost using both traditional and digital methods, through the summer months. Participants will gain valuable insights into practical marketing, digital and promotional tools to grow a business, to generate connections, to build relationships with customers and boost profits.
Objectives:
- How to create successful summer marketing campaigns for your business.
- Understand traditional and digital marketing tools and channels for small business.
- How to Identify external summer influences in the marketplace and how they can affect a business.
- How to create a Summer Value Proposition and target new customers.
- How to Identify and use online channels to market a business cost effectively.
- How to us Social Media channels, tools and content in a small business context.
- How to track and measure your summer marketing campaigns
Delivery Method
This online workshop will be delivered via Zoom. Click the link below to see how to use Zoom.
Click here in order to find out how to use Zoom
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