DIY Smart Video (Smartphone Video & Photography)

80% of all content viewed on social media is now video. To promote your business, you know it’s vital to communicate with customers to grow brand awareness and increase sales. Today’s web is a visual medium, and your content should reflect that. Video marketing is the latest and most cost-effective technique your business can leverage to increase brand awareness and sales, and with your smartphone you have all the tools you need at your fingertips.

Discover how this practical step by step workshop focuses on how to easily create slick marketing videos and photo content that will help your business grow.

Content

• How to create simple marketing videos with step by step guidance
• Video jargon & terminology explained
• The latest cost effective hardware, software and apps to use & how to use this tech
• Video production 101 - planning/location/setup/filming/lighting
• Video editing - adding text, music and voice over
• How to capture good photos for use in your marketing videos
• How to emulate modern video styles
• Where to purchase cost effective equipment and attachments
• Uploading and promoting your videos on various social media platforms

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A number of exercises and ‘how to’ demonstrations are included.

Each participant receives comprehensive interactive notes (20 pages) with links to websites, recommended hardware, software, apps, additional training videos and further reading on specific areas. Notes are designed in a format that allow participants to use as a reference as they progress through the world of video marketing.