1)    Self-Assessment (Topic aim) is to introduce participants to the concept of entrepreneurship and what it means to be a business owner. The downs and ups and how to deal with both.

• Entrepreneurship – What is it?
• Personal Skills Analysis
• Personal Goals (particularly financial)
• SWOT/USED Analysis
• Golden Figure (creating personal wealth)
• Reasons for starting a business.
• Understanding how to develop an idea to make Money.
• Steps to starting a business

2)    Legal Issues for Start-up businesses (Topic aim) is to show participants the formal vehicles to use to conduct business, particularly the new companies acts and legislation; the Topic also introduces the self-assessment taxation system and the responsibilities to the revenue of the self-employed. The Topic also deals with protecting the business idea online

• Guide to legal structures
• Registering a business name
• Registering a domain name

3)    Market and Market research (Topic aim) is to give a solid professional grounding in the principles of marketing leading up to developing a marketing plan

• Introduction to marketing
• Product / service and comparison
• Researching your idea to ensure profit.
• Identifying and meeting customer needs
• Developing a marketing plan
• Promotion for the start-up, including social media marketing.
• Market Research Methods
• Price in the context of marketing
• Promotion
• Developing a market strategy

4)    Sales and networking (Topic aim) is to show that sales are core to all businesses, so that participants prepare their sales pitches and networking pitches for immediate use even if the business has not started.

• The importance of Sales
• What makes people buy?
• Selling on benefits
• Seven step Sales model
• Getting the T's & C's right, the power of now
• Networking, and finding prospects
• Pitching and promotion of self.

5)    Administration and bookkeeping (Topic Aim) to create an understanding in the participants of the importance of good financial management which ranges from basic bookkeeping to creation of internal controls and revenue commissioner  ready accounts, as well as how why and when to register for appropriate taxes

• Introduction to small business finance
• Sources of funding
• Drawings and personal budget
• Business Costs overheads fixed and variable.
• Pricing
• Break Even Analysis
• Overhead clock
• Funding options

6)    Finance and financial management (Topic aim) to inform of the routes to finance available in current times and to establish the methods of costing and other basic tools to ensure profitability

• Books of prime entry
• Top tips to make bookkeeping stressless
• Profit and loss account creation
• Taxes: the principle of self-assessment, ROS, returns and thresholds
  • Self-assessment Income Tax
  • VAT
  • Employers’ taxes
• How Books relate to tax
• Introduction to  revenue online service

7)    Business Planning (Topic aim) To demonstrate to delegates the importance of comprehensive planning for their prospective business

• This Topic focuses on tying in all the previous topics and demonstrates how to create clear content in a recognised manner, targeted to providing a well thought out application for BTWEA/STEA funding.

8)      Sustainability (Topic aim) To demonstrate to delegates the importance creating a business that reduces its impact on the environment

• This Topic introduces the notion of Sustainability to the delegates: Sustainability is defined as meeting “the needs of the present without compromising the ability of future generations to meet their own needs.” A sustainable business is concerned about the current and future social, environmental, and economic impacts associated with its operations. Ideally, the sustainable business seeks to have a positive social impact, a reduced negative environmental impact, and a positive economic impact. Delegates will be encouraged to consider all matters relating to their business that would create a sustainable business. Such as the triple bottom line (social, environmental, economic) and not only their profits

TRAINER WILL EMAIL THE ZOOM LINK TO THE ATTENDEES PRIOR TO EACH OF THE 4 REMOTE MODULES