At the end of the webinar you will:

• Know why they should use Reels as part of your content strategy
• Know how to use some of the most popular Reels features
• Be able to create three different types of Reels
• Be able to plan your Reels content calendar

Course Content

• Reels user demographics and how businesses are using it effectively as a communication and marketing tool.
• Key features and tools and hands-on experience using some of them.
• Planning and creating Reels from scratch
• Content planning - what content will and won’t work in Reels
• Using hashtags effectively
• Scheduling Reels
• Case studies – real businesses using Reels as an effective marketing and communications tool.
• Q & A throughout.

• Practical Exercises:
• Hands-on creating Reels during the session.
• Hand Outs
• Slides – PDF

Prerequisite 

• Your must have access to your Instagram account via the app on their phone.
• You should bring 5-10 images and/or short videos (on phone) that can be stitched together to create a Reel on the day.

This programme is not for digital marketing trainers/consultants or website designers