Category:
Business Training
This one hour meeting will assist and support participants in identifying the bottle necks and opportunities for their business.
This event is no longer available
Business Advice Clinics - 11/04/2024
“Explore new avenues & create new opportunities to increase sales”
Overall Aim:
The aim of the business clinic is to assist and support each participant in identifying the bottle necks and opportunities for their business.”. The mentor /trainer will act as a “bouncing board” helping the participant to evaluate options, develop a skill, come up with new ideas or discuss a particular concern that they may have within their business.
Who Should Attend:
A practical and interactive one-to-one session, these clinics are designed to give business owners or staff the chance to discuss different ways to set up or develop their business, overcome obstacles or learn a particular skill. They will assist in fine-tuning the necessary steps to take to get to the next stage.
Objectives
The business clinics can address any of the following areas:
- The business opportunity – key steps to assess the viability of a business, product or new direction
- Business planning - work out the business strategy and create a successful business plan
- Key steps in setting up a business – CRO, VAT, Accountant, limited co versus sole trader etc
- What do you stand for - identifying the vision, mission statement and values of the business
- What’s the purpose of the business and business differentiator – quantity versus quality
- Time management as a business owner – learning to strategically prioritise and get more out of the day
- The basics of finance – budgets, expenses, cash management, forecasting and cashflow
- Time versus money – tracking time to identify actual costs, margins and areas of focus
- Working out the right price versus cost of running the business
- Target market – identifying your audience, market research, market size and profiling
- Key differences in marketing to business-to-business market against business to consumer
- Exploring marketing ideas – devise new ideas and test options
- Presenting your products – packing, branding, benefits and overall message
- Devise sales and marketing strategies to generate leads, build the pipeline and increase sales
- Database marketing – gather customer information & building d a customer database (CRM) and GDPR
- The numbers game - set realistic conversion rates using resources & timescales available
- Marketing to your customer –direct marketing, online marketing, USP and your overall message
- Business writing, email marketing and related etiquette
- Your online media presence – getting online, websites and introduction to social media
- Know your worth – building value in your product or service
- Sales techniques – learn clever sales approaches that bring success
- Key steps in effective networking – develop customers, partners and referrals
- Cashflow management, projections and forecasting
- Invoicing, chasing money and managing cashflow
- Financial reporting, grants and investing in the future
- GDPR, overview of employment law, consumer law, copyright, contracts and other related matters
- Overview of HR, hiring staff, job descriptions, learning and development
- Planning project - resource planning and time management
- The next steps for any business – renting a premises, taking on staff, outsourcing, new markets etc
- Someone to talk to – sometimes it’s just about getting another opinion
Trainer:
Karen Sommerville
Call Focus
You have sucessfully added an event to your cart
loading...
Are you sure you want to remove this event?