Local Enterprise Week: Canva for Business (Beginners)

Venue:
Online
 
Date:
04/03/2025
 
Note:
Tuesday 4th March
 
Time:
9.30 am - 1.00 pm
 
Category:
Enterprise Week
 

Learn how to create impactful visual content that enhances your business’s marketing efforts using Canva, a versatile and user-friendly graphic design platform. This beginner-friendly workshop will guide you through the essentials of Canva, helping you produce professional-quality graphics, videos, and animations tailored to your brand.

This event is no longer available
 

What’s Covered:

  • Introduction to Canva
    Understand what Canva is and why it’s essential for your visual marketing
  • Getting Started
    Learn how to sign up for Canva and decide between the Free and Pro versions.
  • Exploring Canva Features
    Using templates for streamlined design.
    Creating social media content for platforms like Facebook, Instagram, Twitter, and LinkedIn.
    Organising your designs effectively within Canva.
  • Branding Your Designs
    Upload your logo, set up brand colours, and use custom fonts.
  • Incorporating Multimedia
    Adding video, GIFs, QR codes, and maps.
    Searching for non-copyright images, videos, and audio to enrich your designs.
    Using grids, frames, and background removal tools.
    • Creative Enhancements
      Converting static images into animations.
      Adding audio to your visuals.
    • Content Optimisation
      Resize designs for various social media channels and learn to plan and schedule content directly from Canva.

Learning Outcomes

  • Set up a Canva account and master the basics of the platform.
  • Use Canva templates and tools to create visually striking marketing materials.
  • Develop branded designs by incorporating logos, colours, and fonts.
  • Create engaging content for social media, including videos, GIFs, and animations.
  • Source and use non-copyright visuals and audio for your projects.
  • Resize designs for optimal display across different platforms.
  • Plan and schedule your marketing content directly within Canva.

Whether you're new to graphic design or looking to enhance your visual marketing, this workshop will empower you to create professional designs quickly and effectively.