Youth Nation interact with, and entertain, a consistently growing audience through their websites and at on-the-ground events.
“We are chalk and cheese in terms of our personalities but always aligned in our aesthetic.”
“I wouldn’t like to tell you how long we spend trying to work out the difference between mark-up and margin.”
“From a personal perspective, it was the friends made and human bonds laid down in the process that made this the most rewarding and unexpected bonus of being founder of FEx.”
“Getting feedback from retailers at an early stage is invaluable as they know exactly what their customers are looking for.”