LinkedIn Masterclass 15/01/2025

Venue:
Online via Zoom
 
Date:
15/01/2025
 
Note:
Wednesday
 
Time:
10:00-13:00
 
Category:
Workshop
 

The aim of this masterclass is to provide you with the skills, tools and knowledge to be able to use LinkedIn effectively for your business. To be able to use LinkedIn to build a relevant network and for customer acquisition.

€20
Attendees
 
 

Course Aims

To provide you with the skills, tools and knowledge to be able to use LinkedIn effectively for your business. To be able to use LinkedIn to build a relevant network and for customer acquisition.


Course Outcomes

At the end of the workshop, you will:

  • Have a LinkedIn profile and know how to use it for customer acquisition and business networking.
  • Understand why your profile is the foundation for a great LinkedIn account.
  • Know the difference between a profile and a company page and be able to create and use a company page effectively.


Course Content

  • An introduction to LinkedIn, what it is and who is using it.
  • Setting up a profile – writing an effective headline and summary (about us section).
  • LinkedIn etiquette – understanding what is expected of you as a user.
  • Top 5 tips for succeeding on LinkedIn.
  • Introduction to key features and tools.
  • Hashtags – what they are, creating a hashtag and how to use them effectively on LinkedIn.
  • Following vs. connecting and personalising connection requests.
  • Personalising your public profile.
  • Company pages: creating a company page and building a network.
  • An overview of LinkedIn advertising options and key steps to running a successful ad campaign.
  • Case studies – relevant case studies showcasing businesses that have experienced real results on LinkedIn.

Prerequisite


Participants should have gone through the basics of setting up a LinkedIn account and verified their account.

Location:Online via Zoom
Date:15th January 2025
Time:10:00-13:00
Cost:€20
Trainer:Sandra Hennessy- Be Dynamic

PLEASE NOTE: 

BOOKING PERIOD WILL CLOSE 24 HOURS BEFORE TRAINING COMMENCES. 

We respectfully ask you to only book the course you wish to attend out of courtesy to your fellow business owners.

Once a course has been paid for our policy on returns is as follows:

  • 100% return of course fee if sufficient notice from the participant (i.e. not less than 5 working days.)
  • 75% return of course fee if the participant notifies us 48 hours prior to the commencement of the course.
  • No refund if the participant does not notify us at least 48 hours prior to the commencement of the course.