Location:	LEO Wicklow, Wicklow County Campus, Clermont House, Rathnew, Co. Wicklow
Date:	Saturday 11th May and Saturday 18th May 2024
Time:	09:30-16:30
Cost:	€30
Trainer:	Margaret Hoctor - The Entrepreneurs Academy

2-Day SYOB Bootcamp

9:30am – 4:30 pm

Day 1: Laying the Foundations

9:30am - Opening Remarks

- Introduction by the facilitator.

9:40am - The Entrepreneur's Mindset

- Presentation on traits of successful entrepreneurs.

- Interactive session: Participants share their motivations and fears.

10:10am - Ideation and Creative Thinking

- Techniques for generating and validating business ideas.

- Activity: Ideation workshop, using group exercises (e.g., uses for a tin can).

11:00am - Coffee Break

11:15am - Market Research and Understanding Your Customer

- Tools and strategies for effective market research.

- Hands-on session: Conducting live research on participants’ business ideas.

12:00pm - Digital Presence and Marketing

- Guidance on setting up an online presence and using social media effectively.

- Case studies: Successful online marketing strategies.

1:00pm - Lunch Break

1:45pm - Introduction to the Lean Canvas Model

- Presentation on the Lean Canvas as a planning tool.

- Workshop: Start drafting individual Lean Canvas plans.

3:00pm - Speed Networking Session

- Participants rotate among themselves for quickfire networking.

4:30pm - Wrap-Up and Reflections

- Recap of the day.

Day 2: From Plan to Action

9:30am - Recap of Day 1

- Brief overview and Q&A session to address any lingering questions.

9:40am - Business Planning in Depth

- Components of an effective business plan.

- Group activity: Drafting sections of their business plans.

10:30am - Coffee Break

10:45am - Financial Fundamentals

- Basics of financial planning, budgeting, and pricing strategies.

- Exercise: Preparing a basic financial forecast.

11:30am - Sales and Customer Relationships

- Techniques for effective selling and building customer relationships.

- Role-play activity: Practising sales pitches.

1:00pm - Lunch Break

1:45pm - Navigating the Entrepreneurial Journey

- Presentation on common challenges and how to overcome them.

3:00pm - Setting Goals and Building an Action Plan

- Workshop on setting realistic business goals and milestones.

- Participants work on their 12-month action plans.

4:15pm - Final Q&A and Closing Remarks

- Open floor for questions.

- Closing remarks and next steps.

4:30pm - Networking and Close

- Opportunity for attendees to network.